It is no secret that the COVID Pandemic has obliterated countless establishments all over the world. Many entrepreneurs that were chasing the American Dream ended up falling into a socially distanced nightmare. With the realization that closing shop might become a reality for these citizens, Barstool Sports has leant out a helping hand.
Salt of the Earth
Restaurants especially have taken the brunt of this pandemic's force. I am sure there are many bars, diners, and sub shops in your neighborhood that will not make it into next year, unfortunately. Lord knows Boston residents understand this, all too well.
Barstool and Dave Portnoy are trying to give something back to these communities. Portnoy, who founded Barstool in 2003, has made his opinions heard on social media during the pandemic. Regarding small businesses, Portnoy believes they are getting the short end of the stick.
Now, many people, including other media members, hate Barstool with the passion of a thousand suns. The criticisms have only increased after the company moving to New York in 2016. They then became one of the most prominent media originations in the country.
I believe some of this negative feedback is not entirely fair or accurate. However, Barstool has opened itself up for critiques with certain content pieces over the years.
However, even the harshest Barstool hater has to give credit where credit is due. On December 17th, Portnoy took to Twitter with a plan to help out businesses in need.
The Barstool difference
Portnoy announced the creation of the “Barstool Fund”. The company will allocate $500,000 to helping businesses stay afloat during the COVID Pandemic. If a business wants Barstool’s help, they can send an email and tell their story. In order to be eligible for financial assistance, the business has to currently be paying its employees.
“I don’t care how I get the money,” Portnoy said. “If I need to raise more money, if I need to pay it myself, then whatever it is, I’ll get creative. But once you’re in our program, we will pay for whatever you need. The necessities you need; the money you need to get through this thing and give you a fair chance to run your business.”
The original amount of half a million dollars could go even higher with the help of donations. Then specific businesses will be highlighted and have a chance to raise funds.
“We are gonna try to save as many small businesses as we can,” Portnoy said. “Keep the employees getting paid; keep the owners in business until this thing is over. And hopefully, we can save as many small businesses as humanly possible.”
Say what you want about Portnoy and Barstool Sports, but this company has been very charitable over the years. They have raised money for police officers slain in the line of duty, The Pete Frates Family Foundation, and Boston Marathon Bombing victim Marc Fucarile. When the chips are really down, the Stool and Stars consistently show their true colors.
Story by Chad Jones
Follow Chad on Twitter @shutupchadjones